FeaturesExec

The up-to-the-minute online directory of media in the UK and other major European markets

FeaturesExec provides media contacts and forward features information on what publications are planning to write about. The service covers all key sectors, keeping you in touch with national, regional, business and consumer media in all formats – print, online and broadcast. You can home in rapidly on editorial contacts and target coverage precisely with the help of forward-planning calendars editorial calendars and editorial features distribution lists. This detailed and high-value information is made available through an easy-to-use interface. By concentrating on details most relevant to PR professionals we can ensure deeper and more accurate information on the media most relevant to your business.

As well as editorial feature lists, editorial calendars and media information, we also provide other methods of getting your message across via our journalist-facing web sites: SourceWire and Response Source. This comes in the form of our advanced Press Release Wire service and Extended Listings (Modules) in company directories on our sites.

Contents

• Who it's for?
• Return on investment
• FeaturesExec services

Who's it for?

The FeaturesExec services are immediately useful for PR executives involved in implementing PR campaigns. And the system is so quick and easy to use it allows more senior people to easily extract information required to do informed pitches to journalists or manage PR execs.

If you are in-house, FeaturesExec can help you run your own PR or manage an agency by allowing you access to the same data your agency is using. If you are in an agency FeaturesExec allows you to access relevant media information relating to multiple clients. FeaturesExec services are used by public relations execs and managers in all sectors.

Return on Investment

FeaturesExec allows PR executives to do a superior job in less time. FeaturesExec saves execs hours or days each month when compared to collecting media information directly from publications themselves. And FeaturesExec's focus on quality information ensures enhanced results when compared to other 'generalist' media information databases, which can be much more expensive than FeaturesExec.

We have only ever delivered our information services over the Internet. Not only is the Internet a very flexible and dynamic way for you to use our services, but it is also very efficient, which means we can put most of our resources into research and keep other costs down. This means you get a major return on your PR budget.

Using FeaturesExec to get just two short pieces of coverage in the press will cover the cost of a typical annual subscription, based on standard methods of valuing editorial coverage.

FeaturesExec Services

FeaturesExec Editorial Contacts and Forward Features Database

The main FeaturesExec service is a database of publication press contacts and forward features lists (also known as editorial calendars). Forward features lists are lists of planned editorial features often produced by publications to assist advertisers and PR people. Our team of researchers collect this information on an on-going basis and update the system every day. You can view publication details by country or category and search by keyword.

Countries our editorial calendars cover include: the UK, Ireland, Scandinavia and Benelux (Northern Europe region), France, Germany, Austria and Switzerland (Central Western Europe region).

FeaturesExec also boasts an automatic custom features table creator (FeaturesExec Plus) that gives you an easy-to-use document with features lists from multiple publications that match your search criteria. This document is ideal for working from when pitching to journalists. Searches are saved so you can return regularly and produce an updated features table in seconds.

Press Lists Express

Press Lists Express allows users to create editorial contacts lists, from more than 25,000 European press contacts, within minutes. FeaturesExec contains a detailed media database including publication information, forward features lists and contacts information. Press Lists Express gives you an advanced search form to generate a downloadable list of editorial contacts to your own specification. Contacts details may include email addresses, phone numbers and postal addresses.

Freelance Journalist Directory

An optional part of the FeaturesExec package, the Freelance Journalist Directory is a detailed database of freelance journalists. It gives preferred contact details, specialist subjects covered and biographies. This information is updated by the journalists themselves so you can be sure of accuracy. The Freelance Journalist Directory can help you identify freelance journalists who cover areas relevant to your company. And you can download their details too!

Tech Response Source

Perfect for you and perfect for journalists across all the media. The journalist simply places a request for material, whether that be relevant technical press releases or in depth information on a business or technical related subject, (with contact details) on Tech Response Source. It's then picked up immediately by tech PRs like you.

Links

• Go to the FeaturesExec website
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